Cookies are pieces of code (computer files or partial data) sent by a server to the Internet browser of the user, automatically saved from this browser on the computer of the user and then sent again to the server at every occurrence or next access to the site. A cookie usually contains the name of the website from which the cookie originates, the lifetime of the cookie (namely for how long it will remain on the user’s device) and a value, normally a unique number casually generated. At every next visit, the cookies are sent again to the website that has originated them (first party cookies) or to another site that recognizes them (third-party cookies). Cookies are useful because they allow a website to recognize the user’s device and have different purposes such as, for example, to enable an efficient navigation on the sites, remember the favorite sites and, in general, improve the navigation experience. They are also helpful in order to make advertisements more user-oriented.
If the user decides to deactivate cookies, this may influence and/or limit the navigation experience on the Sites, for instance he may not be able to visit some sections of the Site or may not receive personalized information when he visits the Sites.
The modalities to limit and block the cookies can be adjusted by modifying the settings of your internet browser. Most of the internet browsers are initially set in order to automatically accept cookies, the user can however modify the settings in order to block cookies or get notified every time cookies are sent to his device. There are different ways to handle cookies, for this reason it is necessary to check the helping desk of your browser to understand how to modify its settings. The user is in fact entitled to modify the predefined configuration and deactivate cookies (i.e. block them forever), choosing the highest protection level.
Here below some useful links to handle cookies depending on the type of browser:
If the user uses different devices to view the websites (for instance, computer, smartphone, tablet, etc.), he must make sure that every browser on every device is set to meet his preferences concerning cookies. To delete cookies from the Internet browser of your own smartphone/tablet, it is necessary to read the device’s user manual.
Here below an explanatory list.
“Technical” cookies are essential for the proper functioning of the site and allow users to navigate the site and exploit all of its characteristics (for instance they allow to memorize all the previous actions and or save the sessions of the user and/or do other activities strictly linked to the functioning of the site).
“Analytical” cookies belong to this category as well, helpful in order to understand how users interact with the site and to give information with regard to the last page visited, time spent on the site and every relevant situation noticed while visiting the site, for instance an error message, useful to get to know every issue the user faces while using the site. These information may be associated to user’s details such as IP address, domain or browser; however, they are analyzed together with other users’ information in order not to identify a specific user. These cookies are collected in anonymous aggregated form and allow improving the usability of the site.
Finally, “functionality” cookies allow the site to remember the choices of the user (for instance the name of the user), to enable a more personalized and optimized navigation. “Functionality” cookies are not indispensable to the functioning of the Sites, but they improve their quality and the navigation experience. If these cookies are not accepted, the functioning of the site may result poor and the access to its contest may be limited.
“Targeting” or “Profiling” cookies are used to present contents more suitable to the user and his interests. They can be used to view personalized advertisements or to limit the number of times the user views them. Moreover, they measure the efficiency of the publicity campaigns on the site; the site operator may use these cookies to remember the sites the user has visited and share these information with third parties, included agencies or advertisers that may use their cookies to collect information on the users’ activities on the site.
“Sharing” cookies (or of social network) are necessary in order to allow the user to interact with the Sites by using his own social account and are useful, for instance, to express an appreciation or to share it with social network contacts.
The site uses or can use, even by combining them, the following cookies:
–“session” cookies, saved on the computer of the user for techno-functional reasons, for the transmission of session identifiers necessary to the safe and efficient exploration of the site; they get automatically deleted at the end of the session (hence the name) once the browser is closed;
– “persistent” cookies, which remain saved on the rigid disc of the computer until their expiry date or removal by the users. Through persistent cookies, the users visiting the sites (or other users using the same device) are automatically recognized at every visit.
When a user visits a website, it is possible that some cookies not controlled by the site operator get saved. This happens, for example, when a user visits a page containing contents from another website. As a consequence, the user will receive cookies from these third-part services. The site operator has no control over third-party cookies and has no access to its data. These information are totally controlled by third societies according to their own privacy policies.
The following scheme describes the third-party cookies present on the website. They are under the control and responsibility of the third site operator and are distinguished as follows:
– Analytical: these cookies are used in order to collect and analyze statistical information regarding the accesses/visits to the website. In some cases, associated to other information such as credentials used to enter reserved areas (e-mail address and password), they can be used to profile the user (personal habits, visited sites, downloaded contents, types of interaction, etc.).
– Widgets: All the graphic components found in a user interface of a program belong to this category and their purpose is to make the interaction with the program easier (for instance, Facebook, Google+ and Twitter cookies are widgets).
– Advertising: The cookies used to implement publicity services in a site belong to this category.
If the user wishes not to receive third-party cookies on his device he can, by using the following links, have access to the third-part policies and consent forms in order to do it.
These cookies are not directly controlled by the Sites, for this reason, to deny the consent, it is necessary to visit the third-party sites or consult http://www.youronlinechoices.com/ to obtain information on how to delete or handle the cookies depending on the browser used and set your preferences regarding third-party profiling cookies.
Hotjar Ltd: for Heat mapping and session recording
Personal data collected:
- Utilisation data
Hotjar is a service of heat mapping and session recording supplied by Hotjar Ltd.
Hotjar respects the generic „Do Not Track” headers. This means that the browser can tell the script not to collect any User data. It is a setting available in all the main browsers. More info about opt-out provided by Hotjar are available here.
Additional insights are available on the website of the Privacy Guarantor, following this link.